Category Archive: small business marketing

Installing System Updates — A Necessary Process for Successful Small Business Owners

Does your computer do this to you?  I woke up this morning, all rarin’ to go, ready to finish up some market research I owe a client on, of all things, reikki for animals (this is the small business she wants to start and by golly, I think there may be a market for it …

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Separating Tire-Kickers from Buyers — The Marketing Funnel for Small Business Success

One of the most effective marketing strategies that has been practiced by successful small businesses for decades is the marketing funnel.  Online, the funnel takes on an even more vital role as it can quickly separate the tire-kickers from the true prospective customers. Now, let me just say right here at the beginning: a marketing …

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