Category Archive: success point

Why Personal Authentic Leadership is Better than “Fake It to Make It”

personal authentic leadership

Why Personal Authentic Leadership is Better Than “Fake It to Make It” Many so-called gurus online encourage new recruits to abandon their own personal authentic leadership. Instead, they encourage people to “fake it until they make it.” I recently listened to a webinar where the leader said, “Honestly, no one wants to join a beginner. …

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You asked “How do I get business credit?” Here’s the answer

If you’ve ever asked, “How do I get business credit?” then here’s a quick and easy step-by-step guide to get you started. You’ll learn the basics, like what is Paydex, how do you set up a company profile at Dun and Bradstreet, what companies are most likely to grant you initial credit, and more.

Fear of Change and the Small Business Owner

bizcard

Convincing a small business owner that his or her current way of doing business needs to change is difficult. There’s actually a scientifically-proven mathematical formula on what it takes to overcome the resistance to change. It takes dissatisfaction + a vision + action.

Website Traffic Building Ideas for the Small Business

What if they were all on their way to your website?!

Every small business online quickly discovers that you need to have traffic to make any website or blog successful.  Just as quickly, you’ll discover that traffic is an elusive thing to find.  Traffic, traffic, traffic. The fact: building traffic to a website or blog takes time. It doesn’t happen overnight. Even if you find the …

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Installing System Updates — A Necessary Process for Successful Small Business Owners

HaveYouBootedYourComputerToday

Does your computer do this to you?  I woke up this morning, all rarin’ to go, ready to finish up some market research I owe a client on, of all things, reikki for animals (this is the small business she wants to start and by golly, I think there may be a market for it …

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Separating Tire-Kickers from Buyers — The Marketing Funnel for Small Business Success

Funnel(2)

One of the most effective marketing strategies that has been practiced by successful small businesses for decades is the marketing funnel.  Online, the funnel takes on an even more vital role as it can quickly separate the tire-kickers from the true prospective customers. Now, let me just say right here at the beginning: a marketing …

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Attack With Hummus and Other Great Problem-Solving Ideas for Small Business Success

See you soon.

Success takes action.  Sometimes it is simply that easy.  If you want to be successful at building a small business,  you have to beat the paralysis of analysis and do something.  I met with two small business owners and their staff about a year ago who were struggling with knowing what do to next.  They …

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Beat the Paralysis of Analysis. Action Leads to Small Business Success

Admit it.  When you first thought about starting a small business of your own,you got really excited.  You were going to set the world on fire.  But then you spent WAY too much time surfing the web, reading sales letters that go on and on, pulling out your credit card to buy this and to …

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Small Business Success via Online Article Marketing

If you are looking for low-cost or no-cost ways to promote any small business, try online article marketing.  Well-written original articles have proven to be one of the most powerful strategies for small business success on the internet. Online article marketing can  take several forms.   First, there’s writing original content for your own blog or …

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Blogging for Profit: Success Ideas

Here are some quick reminders on how to create an effective small business blog.

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